The goal of this project was to create social media Ads Truth Labs "Goblin Town" as a new way to reaching audiences on mobile phones and digital platforms. Truth Labs is a company of collective creators that operate in the Web3 Space which started up in 2021. Truth Labs wants expand their audience reach and move into a broader space outside the NFT realm, so with the creation of the mobile game App these Social Media posts ads are a way to campaign Truth Labs within the digital realm.